Home / Keynotes / Europe / Madrid
Available in MadridSpain has the clearest statement in Europe of what a machine may not be allowed to do, and it was written for judges. It is eight months old, it is binding, and outside the legal profession almost nobody has read it.
Rahim Hirji is available for in-person AI keynotes in Madrid, Spain, and for online sessions worldwide. He is a London-based keynote speaker specialising in AI and human judgement, and the author of SuperSkills (Kogan Page, 2026). He founded the skills platform EtonX, later acquired by Eton College, and led Quizlet’s international growth across more than 60 countries.
CGPJ Instrucción 2/2026, and the Ley RiderRead at the issuing body’s own page, and quoted in full below.
Watch the showreel · 2 minutes
A feel for how I work with an audience before you put me in front of yours.
SuperSkills is endorsed by Karim Lakhani (Harvard Business School), Alnoor Bhimani (London School of Economics), David Rowan (founding editor, WIRED UK), Sherry Coutu CBE and ten others. Rahim has spoken to leadership teams at Google, Barclays, Kaplan, BPP University and Next 15. Published by Kogan Page, part of Hachette UK.
In their words
“A standout highlight was an inspiring session with Rahim Hirji exploring SuperSkills and Human Judgement. As AI transforms daily workflows, the real differentiator isn't just algorithmic speed, it is intentional human design, critical judgement, empathy, and ethical stewardship. Technology accelerates the how, but human judgement defines the why.”
“It is not easy to walk into a room full of super bright and very successful people and keep them completely focused and engaged for the duration of the talk, without the help of any gimmicks (slides etc), just thanks to the power of the message and your story.”
On the book
“ Both a call to arms and a primer for a different way of thinking. A simple framework for building agency and embracing what it means to be human alongside the accelerated power AI brings.”
Rahim has delivered an AI leadership workshop in Madrid. Of the city pages on this site, Madrid is one of the few outside London and the Emirates that describes work done in the city itself rather than method carried to it.
How to read this. The client is not named and no date is published. It was a workshop rather than a conference keynote, and not presented as one.
On 28 January 2026 the Consejo General del Poder Judicial adopted Instrucción 2/2026 on the use of AI in judicial activity, published in the state gazette two days later. It binds every judge and magistrate in Spain.
Its first principle is control humano efectivo. The use of AI in judicial activity shall always be subject to real, conscious and effective human control by judges, sin que dichos sistemas puedan operar de forma autónoma para la toma de decisiones judiciales, la valoración de los hechos o de las pruebas, o la interpretación y aplicación del Derecho: such systems may not operate autonomously to take decisions, to assess facts or evidence, or to interpret and apply the law.
Three words are doing the work: real, conscious, effective. Not present. Not documented. And the instruction adds that drafts generated by AI shall in no case be considered automated decisions, which forecloses the obvious workaround. The preamble names what is being protected: the intellective and volitional capacities that form the core of the function of judging.
It is a sectoral instrument and this page says so. But it is the most precise available statement of a line that every profession is currently drawing badly, so it travels beyond the courts. The general version is at what is meaningful human oversight.

Spain did something else first. It is the reason a Madrid audience should recognise this argument. The 2021 law usually called the Ley Rider gave works councils a right to be informed of the parámetros, reglas e instrucciones underlying algorithms or AI systems that affect decisions on working conditions, access to and retention of employment, including profiling.
The preamble is the quotable part, because it names the mechanism rather than the harm: algorithms deserve attention because those alterations are occurring de manera ajena al esquema tradicional de participación de las personas trabajadoras en la empresa, outside the traditional scheme of worker participation. Note it is a collective right owed to the works council, not an individual one, and it applies to all employers rather than only to platforms.
One correction worth having before a Spanish AI briefing is written, because it circulates widely and is wrong. AESIA, the Spanish AI supervision agency, is seated in A Coruña, not in Madrid, by the royal decree that created it. Nor could the common claim that it is the first national AI supervisory agency in the European Union be verified at any primary source, so it is not repeated here.
Spanish enterprise AI use is 20.3 per cent on Eurostat’s 2025 figures, thirteenth in the Union and almost exactly the EU average of about 20. Not a laggard and not a leader.
That middling position is more useful on a stage than a superlative would be. It means a Madrid audience is in the same place as most of Europe, which makes the argument about what happens next rather than about catching up. The comparison across countries, with the caution that national and Eurostat figures measure different populations, is at AI and work by country.
Boards and executive committees, banks and insurers, the large listed corporates and the IBEX headquarters, professional services firms, and the legal profession for whom the January instruction is directly binding. Delivery is in English.
If your event needs Spanish, say so early and the honest answer comes back quickly, including a recommendation elsewhere where that is the right one.
Eight months ago Instrucción 2/2026 gave Spain's judges the clearest binding statement in Europe of what a machine may not do. The Ley Rider had already given works councils a right to understand the algorithms that manage people. Madrid organisations now face both. I have spoken to law students at BPP University, and the CGPJ's instruction is the text I would now put in front of them. Your leadership takes away a written list of what stays human, ready for the works council and the board. I work from the Spanish texts and deliver in English.
Box of Amazing, the free letter Rahim has written since 2017, informs his advisory work with European organisations and every Madrid keynote. Keynotes · Advisory · Box of Amazing
Keynotes run 30 to 90 minutes, in person or virtual. A 30-minute main-stage version of each talk is available for conferences, and the full talk runs 45 to 60 minutes. The sector examples are chosen for each audience, around the same argument. All three, with the showreel, are at keynotes, and the programme copy is at the speaker pack.
Drift versus Design is built from your room. Your audience answers five anonymous questions beforehand, their answers shape the talk, and afterwards you get a one-page readout with the three decisions to look at first.
Also speaking nearby: Barcelona · Paris · London.
Drift versus Design: why most organisations hand their judgement to AI without deciding to, and how to design your way through instead.
Spain told its judges in writing what a machine may not do. Executive teams draw the same line for their decisions, then design the roles and habits that keep it there.
We Are Superheroes: AI is the suit. The human decides.
The Ley Rider protects workers managed by algorithms. A Spanish conference hears about those workers: what a person managed by software needs from a manager who still decides.
WTH (What the Human): a live test of a leadership team's own judgement.
Your board takes Instrucción 2/2026 as its starting text, then faces three acts testing whether it could state, as plainly as the CGPJ did, what it will never hand to a system.
One caution and one calendar note. The Palacio de Congresos on the Castellana has been closed since 2012 and is still listed as a Madrid venue by directories. And DES is in Málaga, not Madrid, which is a common error in a Spanish events plan. August in Madrid is empty in a way that few European capitals still are.
Rahim Hirji is a London-based keynote speaker on AI, work and human judgement and the author of SuperSkills (Kogan Page, 2026). He speaks in English to boards, banks, corporates and professional services audiences in Madrid. The Spanish version of the keynote works from CGPJ Instruccion 2/2026 of 28 January 2026 and from the 2021 algorithmic transparency right in Spanish employment law. The research behind the talk is published in full, drawn from work with more than 200 organisations in over 30 countries. The research behind the talk is published in full, drawn from work with more than 200 organisations in over 30 countries.
CGPJ Instruccion 2/2026, adopted 28 January 2026 and binding on every judge and magistrate in Spain, establishes a principle of effective human control: the use of AI in judicial activity is always subject to real, conscious and effective human control by judges, and such systems may not operate autonomously to take judicial decisions, to assess facts or evidence, or to interpret and apply the law. It adds that AI-generated drafts shall in no case be treated as automated decisions.
No. Spain's Agency for the Supervision of Artificial Intelligence is seated in A Coruna, under the royal decree that created it, in a building ceded by the municipality. The claim that it is the first national AI supervisory agency in the European Union could not be verified at any primary source and is not repeated on this site.
Three to six months ahead for an in-person date in Madrid. Shorter is often possible for a virtual session, and sometimes in person where the diary is free and the talk already exists in the form you need. Ask early. There is one of him, he carries advisory clients and other commitments alongside the speaking, so not every date can be taken.
Most conference keynotes come in around £10,000. What moves it: the time I commit, travel, how full the diary is that month, and how far the talk is built for your room. What moves the number is set out at what an AI keynote speaker costs. Send the date, the audience and what you need them to do differently, and Rahim comes back with a number within a working day. Schools, universities and charities are quoted differently. On travel there is one rule: outside London you book it and you pay it, because your rates are better than his and nobody is out of pocket waiting on a reimbursement. From London to Madrid is under three hours, so an economy fare and arrival the night before. One night is usually enough, and a same-day return is possible for an afternoon slot if that suits the budget better. A London booking carries no travel, accommodation or expenses at all.
When the decision has already been made and the session exists to announce it. When the audience has no authority over their own work, because the talk asks them to decide which repetitions are worth keeping. When the slot runs under thirty minutes, because the turn needs setting up. And when the session follows a vendor pitch, since order matters more than programmes usually assume. Where the conditions are wrong we will say so, and sometimes that means reshaping the session. Occasionally it means recommending somebody else.
Share the audience and the decision ahead, and whether the works council will attend. We can then fix a short call.
Enquire or email rahim@thesuperskills.com
Part of speaking across Europe, alongside Barcelona. The parent page for all of this is AI keynote speaker. Browse every topic, audience and region, or take the speaker pack to whoever is running the day. Every talk so far is on the speaking record.
Not every brief is a talk. A board that needs to settle which decisions a machine may make wants a board briefing, a review or a standing advisor, and the five formats are set out side by side with what each one is for.
No enquiry today, or not yet the right time? The weekly letter is the low-commitment version of the same argument. Every week, an essay and ten links to broaden your view of the world. Read by 25,000 people, since 2017. Free, and one click to stop.
Opens Substack to confirm. No pitch in it, unsubscribe in one click, and nobody follows up because you read something.
Running an event, or responsible for how AI arrives in your organisation? AI keynote speaker · Advisory · Boards · Enquire